It is quite interesting when you read an article on the internet and the author makes reference to some new browser or operating system that is yet to be released as making a hit on their website. If you are like me who am a casual user of the web you are like wow that is so cool, how do they do that? Well there are a few ways to achieve this marvel of technology one is to make sure you go over every single visitor log for your website at the end of each day to know what is really happening.
While it will work I will not advice it as you will end up doing nothing again especially if your website has a lot of visitors. The other way to do it and I dare say a way a lot of people are doing it is to allow Google help you by using Google analytics.
Google analytics is a metrics-measuring tool that is quite capable. It can measure almost everything as far as it has assess to your website. It knows who visited your website, from where, with what browser, on which operating system, how many pages they visited, how long did they stay on each page and so on the list is almost endless. There is another item on that list that really caught my attention when I was reviewing the data from this site; the item is the bounce rate.
Google defines bounce rate as “the percentage of single-page visits (i.e. visits in which the person left your site from the entrance page without interacting with the page).” When I saw that and looked at my bounce rate it immediately got me thinking about things that I could do to improve the rate for the website.
Looking at website administration from the perspective of the casual user, there is a lot that need to be put in place to ensure that you get the satisfaction of adding value for your effort as well as securing the website and maximizing the feedback opportunity from tools like Google analytics.
So if you run a website and you don’t have such a service to monitor the performance of your website, then you need to open a gmail account and setup your analytics account and link it to your website immediately if possible yesterday.
Google Analytics and Bounce Rates
February 13, 2014 by Jide Ajayi • Life • Tags: bounce rate, gmail, google analytics, website • 0 Comments
It is quite interesting when you read an article on the internet and the author makes reference to some new browser or operating system that is yet to be released as making a hit on their website. If you are like me who am a casual user of the web you are like wow that is so cool, how do they do that? Well there are a few ways to achieve this marvel of technology one is to make sure you go over every single visitor log for your website at the end of each day to know what is really happening.
While it will work I will not advice it as you will end up doing nothing again especially if your website has a lot of visitors. The other way to do it and I dare say a way a lot of people are doing it is to allow Google help you by using Google analytics.
Google analytics is a metrics-measuring tool that is quite capable. It can measure almost everything as far as it has assess to your website. It knows who visited your website, from where, with what browser, on which operating system, how many pages they visited, how long did they stay on each page and so on the list is almost endless. There is another item on that list that really caught my attention when I was reviewing the data from this site; the item is the bounce rate.
Google defines bounce rate as “the percentage of single-page visits (i.e. visits in which the person left your site from the entrance page without interacting with the page).” When I saw that and looked at my bounce rate it immediately got me thinking about things that I could do to improve the rate for the website.
Looking at website administration from the perspective of the casual user, there is a lot that need to be put in place to ensure that you get the satisfaction of adding value for your effort as well as securing the website and maximizing the feedback opportunity from tools like Google analytics.
So if you run a website and you don’t have such a service to monitor the performance of your website, then you need to open a gmail account and setup your analytics account and link it to your website immediately if possible yesterday.
Take care.